2010 Music China Fringe Program Schedule

2010年10月12日来源:神州乐器网

一、 Seminars and Forums

(1) Training program for Orchestra conductors in primary & secondary schools (Admission only)

Time: 10 – 15 October

Lecturers: Mr. Yu Hai, President of People's Liberation Army Military Band,

President of China Association for Symphonic Bands and Ensembles

Mr. Cheng Yiming, Senior Consultant of China Association for Symphonic Bands and

Ensembles, national first-class conductor

Mr. Rong Aiguo, Marching Band expert of People's Liberation Army Military Band

(2) Principal Forum

Time: 10:00 – 12:00 & 14:00 – 17:00, 12 October

Venue: Meeting Room E1-M15

Topic: Relationship between Music Education Practices and Social Demand

Moderator: Mr. Du Xiaoshi, Deputy Secretary General of Chinese Society for Music Education

Language: Mandarin

Content	Speaker	Titles
I Keynote Address	Mr. Tan Songhua	Vice President, Chinese Society of Education
II Theme Speech	Mr. Zhou Yun	Principal, Academy of Performing, Wuhan Conservatory of Music
	Mr. Zheng Xinwen	Artistic Consultant, Hong Kong Arts Development Council
	Mr. Zeng Suijin	President , Chinese Association of Music Communication; Director, School of Television and Film Art, Communication University of China
	Mr. Zhou Wenbin	President, Nanchang University
	Ms. Arling Ng	President, Parsons Music Limited
III Round-Table Discussion	Mr. Yang Qing	Principal, Academy of Music, Capital Normal University
	Mr. Wang Jianyuan	Principal, Academy of Music, Nanjing Arts Institute
	Mr. Xu Shuya	Principal, Shanghai Conservatory of Music
	Ms. Zhu Wenyu	General Manager, Shanghai Best Friend Music Co Ltd

(3) NAMM University

Interviews with Industry Insiders

Time: 10:00 – 12:00, 13 October

Venue: Meeting Room E1-M16

Topic: Pearls of Wisdom- Insights from the Industry

Moderator: Ms Betty Heywood, Director of International Affairs of NAMM

Language: English / Mandarin

Panelists:

Mr. Joe Lamond	CEO and President of NAMM
Mr. Manuel Rodriguez, Jr	Owner and President of Guitarras Manuel Rodriguez and Sons, S. L
Mr. Sheng Zifei	Vice President of Medeli Electronics Co Ltd
Mr. Liu Weiming	Chairman of TianMu Music
Mr .Hap Kuffner	President of Hap Kuffner International
Mr. Zeng Zemin	Secretary General of China Musical Instrument Association

How to …… sessions (I)

Time: 13:00－17:00, 13 October

Location: Meeting Room E2-M17

Time	Speaker	Topic	Language
13:00	Mr. Qin Chuan General Manager of Hebei Qinchuan Musical Instruments	How to train music teachers for music centers?	Mandarin
14:00	Mr. Alun Hughes International Regional Sales Manager of D'Addario and Company, Inc.	How to best merchandise and maximize sales of accessories in a MI retail store？	English
15:00	Mr. Noel Sheenhan President of Sheenhan’s Music in Leicester UK	How I built an e-commerce website to support my MI Retail store?	English
16:00	Mr. Weng Cailin Partner of Shanghai Tenwen Law Firm	How to understand and implement IPR in MI marketing?	Mandarin

How to …… sessions (II)

Time: 13:00－17:00, 14 October

Location: Meeting Room E2-M17

Time		Speaker	Topic	Language
13:00		Mr. Blue Lan General Manager of KHS (Tianjin) Sound Instrument Co Ltd	How to develop the key fundamental elements for retailing？	Mandarin
14:00		Mr. Tom Schmitt President of Schmitt Music	How to manage a family owned chain store business?	English
15:00		Ms. Mo Beiqian Chairman of Qingdao Haiyun Musical instruments	How to build up a brand step by step?	Mandarin
16:00	Mr Simon Wei CEO of icanmusic Co., Ltd		How to build a customer brand instead of a retailer brand?	Mandarin

(4) Global Forum on Chinese Traditional Music

Time: 09:30 – 12:30, 13 October

Venue: Meeting Room E2-M19

Topic: The Developments of Chinese Orchestra－Lineup, Creation and Instrument Renovation

Moderator: Mr. Liu Wenjin, Vice President of China Nationalities Orchestra Society

Language: Mandarin

Content	Speaker	Title
I Speech	Mr. Liu Wenjin	Vice President, China Nationalities Orchestra Society
	Mr. Zhang Zhentao	Vice President, Central Chinese Orchestra
	Mr. Hubert Yan	Artistic Director, Hong Kong Chinese Orchestra
	Mr. Li Guanghua	Director in Traditional Instrument Department, Central Conservatory of Music
	Mr. Wang Fujian	President, Shanghai Chinese Orchestra
II Dialogue	Mr. Liu Wenjin	Vice President, China Nationalities Orchestra Society
	Mr. Zhang Zhentao	Vice President, Central Chinese Orchestra
	Mr. Wang Jianmin	Director of Traditional Instrument Center, Shanghai Conservatory of Music
	Mr. Terence Ho	General Manager, Singapore Chinese Orchestra
	Mr. Chen Yugang	Ex-president, Taiwan Chinese Music Association
	Mr. Hubert Yan	Artistic Director, Hong Kong Chinese Orchestra
III Q & A	Interactive session
IVConclusion	Mr. Liu Wenjin	Vice President, China Nationalities Orchestra Society

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